
Facebook is now one of the most competitive sites on the web for marketing your business and if you have discounted social media as not worth your time – you might be in for a surprise!

Posterous is a blogging platform with a difference! At it’s simplest it is a blogging platform that allows you to post via email. Yes! that’s right via email. Just create your blog post in your email or in word, add your images and post it directly to Posterous.

The whole theory of being a purple cow is summed up in this phrase, “the act of building things worth noticing right into your product or service. . . . If what you’re offering isn’t remarkable, it’s invisible.”

Your keywords need to be words used in ordinary (not industry) conversation about your niche, words the average person needed your service or product would use. One of the most invaluable tools to use is: ordinary people not associated with your niche, and that is where social media can be one of the most invaluable tools to use.

Image via Wikipedia As we all know branding is very important in business, however your brand is not just your logo or company name, it is who you are percieved to be on and offline. It is the sum total of your identity your company’s identity and your own, you cannot have one without the [...]