<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>The Bulls Roar &#187; Facebook</title>
	<atom:link href="http://www.thezenbull.com/blog/index.php/category/social-media-marketing/facebook/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.thezenbull.com/blog</link>
	<description>More Meat, less potatoes &#38; way more Cowbell!</description>
	<lastBuildDate>Tue, 20 Jul 2010 01:08:23 +0000</lastBuildDate>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=3.0</generator>
		<item>
		<title>Why Does My Business Need A Facebook Page?</title>
		<link>http://www.thezenbull.com/blog/index.php/why-does-my-business-need-a-facebook-page/</link>
		<comments>http://www.thezenbull.com/blog/index.php/why-does-my-business-need-a-facebook-page/#comments</comments>
		<pubDate>Fri, 09 Jul 2010 07:07:18 +0000</pubDate>
		<dc:creator>AnnieInfinite</dc:creator>
				<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Facebook Page]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[Web search engine]]></category>
		<category><![CDATA[Website]]></category>

		<guid isPermaLink="false">http://www.thezenbull.com/blog/?p=380</guid>
		<description><![CDATA[Facebook 'Like' Pages or Fan Pages as they used to be called are Facebooks answer to business profiles and they are created to represent a business, an identity or brand.]]></description>
			<content:encoded><![CDATA[<div class="tweetmeme_button" style="float: right; margin-left: 10px;"><a href="http://api.tweetmeme.com/share?url=http%3A%2F%2Fwww.thezenbull.com%2Fblog%2Findex.php%2Fwhy-does-my-business-need-a-facebook-page%2F"><img src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Fwww.thezenbull.com%2Fblog%2Findex.php%2Fwhy-does-my-business-need-a-facebook-page%2F" height="61" width="51" /></a></div>Copyright &copy; 2010 <a href="http://www.thezenbull.com/blog">AnnieInfinite</a>. Visit the original article at <a href="http://www.thezenbull.com/blog/index.php/why-does-my-business-need-a-facebook-page/">http://www.thezenbull.com/blog/index.php/why-does-my-business-need-a-facebook-page/</a>.<br /><div class="zemanta-img" style="margin: 1em; display: block;">
<div>
<dl class="wp-caption alignright" style="width: 250px;">
<dt class="wp-caption-dt"><a href="http://www.flickr.com/photos/49503019876@N01/1824234195"><img title="My social Network on Flickr, Facebook, Twitter..." src="http://farm3.static.flickr.com/2227/1824234195_e6b913c563_m.jpg" alt="My social Network on Flickr, Facebook, Twitter..." width="240" height="187" /></a></dt>
<dd class="wp-caption-dd zemanta-img-attribution" style="font-size: 0.8em;">Image by <a href="http://www.flickr.com/photos/49503019876@N01/1824234195">luc legay</a> via Flickr</dd>
</dl>
</div>
</div>
<p>Just this week I had a little idea and put it into action immediately, I created a <a class="zem_slink" title="Facebook" rel="homepage" href="http://facebook.com">Facebook</a> Page to help my clients and other locals Buzz Up their businesses on Facebook and Twitter.</p>
<p>Now what has come out of this for me was the astonishing number of people who have created a personal profile in their business name!</p>
<p>When I did ask a few of them why, I recieved a number of answers including:</p>
<ul>
<li>&#8220;I didn&#8217;t know how to make a page&#8221;</li>
<li>&#8220;I wanted to be able to comment as my page&#8221;</li>
<li>&#8220;It was just easier&#8221;</li>
<li>&#8220;What&#8217;s the difference?&#8221;</li>
</ul>
<p>This post is for you! All of you who do now know how much you can get out of having a page on Facebook, most especially if you have a website!</p>
<p>Facebook &#8216;Like&#8217; Pages or Fan Pages as they used to be called are Facebooks answer to business profiles and they are created to represent a business, an identity or brand. In fact they are the perfect answer to doing business on Facebook, as there are a number of hidden perks for your business and your website in having a Page.</p>
<ol>
<li><strong>Pages are indexed by search engines</strong>, yes your Facebook comments, links and posts will show up in the search engines as being a representative of your brand, business and website and also <strong>serve as high quality back links to your site</strong>.</li>
<li>You can have mutiple Pages, all linked by Favoriting each other and this creates a web of indexible links back to your site.</li>
<li>You can have <strong>unlimited fans</strong> for a Page, but only 5,000 friends.</li>
<li>The box provided under your profile image can be filled with <strong>keywords </strong>which will also be indexed by the search engines and this includes your site URL</li>
<li>The &#8220;<strong>Like&#8217; factor is like a vote</strong> for your page, the more &#8216;Like&#8217;s&#8217; the more votes, and the higher ranked your Page and your own website which is linked to your fan page will be. This is great SEO for your page and your site!</li>
<li>When<strong> other pages Favorite your page,</strong> this is like another vote for your page and your ranking goes up even further and a pic of your Page shows up on their Page under the term Favorite Pages!</li>
<li>You can get away with a lot <strong>more marketing from a Page</strong> than you can from a profile, in face Facebook can and does ban you if you&#8217;re are caught using a personal Profile for marketing, too often.</li>
<li>You are allowed to<strong> message all fans at once</strong>, whereas on a personal profile you are allowed at most 20 people at once, and if you message the same message more than twice in batches your account can be suspended.</li>
<li>You can <strong>create a Welcome Tab</strong> for your Page which can look just a like a mini version of your website, and can gather readers for your blog, or Optins for your material.</li>
<li>It looks much <strong>more professional </strong>for your business than a using a personal profile, and it looks like you know what you are doing!</li>
<li>You can send every post on your Page <strong>directly to Twitter</strong> automatically</li>
<li>There are loads of <strong>great apps</strong> created just for pages!</li>
</ol>
<p>You cannot get any of this from a personal profile and if you tried you might find Facebook Admin breathing down your neck!</p>
<p>If you have a business on Facebook, please do yourself and your business a favour and get yourself a Page!</p>
<p><a href="http://thezenbull.com">The Zen Bull</a></p>
<p>Websites and Marketing</p>
<p>More Meat, less potatoes!</p>
<h6 class="zemanta-related-title" style="font-size: 1em;">Related articles by Zemanta</h6>
<ul class="zemanta-article-ul">
<li class="zemanta-article-ul-li"><a href="http://www.slideshare.net/hallme/creating-and-optimizing-a-facebook-fan-page-for-your-business">Creating and Optimizing a Facebook Fan Page for Your Business</a> (slideshare.net)</li>
<li class="zemanta-article-ul-li"><a href="http://www.labnol.org/internet/facebook-pages-for-dummies/13638/">Dummies Guide to Creating Facebook Pages</a> (labnol.org)</li>
<li class="zemanta-article-ul-li"><a href="http://socialmediaexaminer.com/feeder/?FeederAction=clicked&amp;+%252528RSS2%252529&amp;seed=http%25253A%25252F%25252Fwww.socialmediaexaminer.com%25252F3-reasons-facebook-trumps-twitter-for-business%25252F&amp;seed_title=3+Reasons+Facebook+Trumps+Twitter+for+Business">3 Reasons Facebook Trumps Twitter for Business</a> (socialmediaexaminer.com)</li>
</ul>
<div class="zemanta-pixie" style="margin-top: 10px; height: 15px;"><a class="zemanta-pixie-a" title="Enhanced by Zemanta" href="http://www.zemanta.com/"><img class="zemanta-pixie-img" style="border: medium none; float: right;" src="http://img.zemanta.com/zemified_e.png?x-id=03af9a3d-5b3f-4c41-95a0-ad89631711ea" alt="Enhanced by Zemanta" /></a><span class="zem-script more-related pretty-attribution"><script src="http://static.zemanta.com/readside/loader.js" type="text/javascript"></script></span></div>
<div id="facebook_like"><iframe src="http://www.facebook.com/plugins/like.php?href=http%3A%2F%2Fwww.thezenbull.com%2Fblog%2Findex.php%2Fwhy-does-my-business-need-a-facebook-page%2F&amp;layout=standard&amp;show-faces=true&amp;width=450&amp;action=like&amp;font=arial&amp;colorscheme=light" scrolling="no" frameborder="0" allowTransparency="true" style="border:none; overflow:hidden; width:450px; height:auto;"></iframe></div><div style="float:left;margin:0px 0px 0px 0px;"></div><img src="http://www.thezenbull.com/blog/?ak_action=api_record_view&id=380&type=feed" alt="" /><hr />
<p><small>© AnnieInfinite for <a href="http://www.thezenbull.com/blog">The Bulls Roar</a>, 2010. |
<a href="http://www.thezenbull.com/blog/index.php/why-does-my-business-need-a-facebook-page/">Permalink</a> |
<a href="http://www.thezenbull.com/blog/index.php/why-does-my-business-need-a-facebook-page/#comments">One comment</a> |
Add to
<a href="http://del.icio.us/post?url=http://www.thezenbull.com/blog/index.php/why-does-my-business-need-a-facebook-page/&title=Why Does My Business Need A Facebook Page?">del.icio.us</a>
<br/>
Post tags: <a href="http://www.thezenbull.com/blog/index.php/tag/business/" rel="tag">Business</a>, <a href="http://www.thezenbull.com/blog/index.php/tag/facebook/" rel="tag">Facebook</a>, <a href="http://www.thezenbull.com/blog/index.php/tag/facebook-page/" rel="tag">Facebook Page</a>, <a href="http://www.thezenbull.com/blog/index.php/tag/marketing/" rel="tag">Marketing</a>, <a href="http://www.thezenbull.com/blog/index.php/tag/twitter/" rel="tag">Twitter</a>, <a href="http://www.thezenbull.com/blog/index.php/tag/web-search-engine/" rel="tag">Web search engine</a>, <a href="http://www.thezenbull.com/blog/index.php/tag/website/" rel="tag">Website</a><br/>

<p><small>Feed enhanced by <a href='http://planetozh.com/blog/my-projects/wordpress-plugin-better-feed-rss/'>Better Feed</a> from  <a href='http://planetozh.com/blog/'>Ozh</a></small></p>
]]></content:encoded>
			<wfw:commentRss>http://www.thezenbull.com/blog/index.php/why-does-my-business-need-a-facebook-page/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Ins and Outs of Facebook Pages</title>
		<link>http://www.thezenbull.com/blog/index.php/ins-and-outs-of-facebook-pages/</link>
		<comments>http://www.thezenbull.com/blog/index.php/ins-and-outs-of-facebook-pages/#comments</comments>
		<pubDate>Tue, 15 Jun 2010 05:25:53 +0000</pubDate>
		<dc:creator>AnnieInfinite</dc:creator>
				<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[engagement]]></category>
		<category><![CDATA[Facebook Apps]]></category>
		<category><![CDATA[Facebook Fan Page]]></category>

		<guid isPermaLink="false">http://www.thezenbull.com/blog/?p=192</guid>
		<description><![CDATA[Copyright &#169; 2010 AnnieInfinite. Visit the original article at http://www.thezenbull.com/blog/index.php/ins-and-outs-of-facebook-pages/.Ins 1st of all BIG ANNOUNCEMENT! Now you can remove the creator of your page and this is big news because in the past if you allowed an employee or consultant to create a page for you they owned it for life! Now however you can <a href='http://www.thezenbull.com/blog/index.php/ins-and-outs-of-facebook-pages/'>[...]</a>]]></description>
			<content:encoded><![CDATA[<div class="tweetmeme_button" style="float: right; margin-left: 10px;"><a href="http://api.tweetmeme.com/share?url=http%3A%2F%2Fwww.thezenbull.com%2Fblog%2Findex.php%2Fins-and-outs-of-facebook-pages%2F"><img src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Fwww.thezenbull.com%2Fblog%2Findex.php%2Fins-and-outs-of-facebook-pages%2F" height="61" width="51" /></a></div>Copyright &copy; 2010 <a href="http://www.thezenbull.com/blog">AnnieInfinite</a>. Visit the original article at <a href="http://www.thezenbull.com/blog/index.php/ins-and-outs-of-facebook-pages/">http://www.thezenbull.com/blog/index.php/ins-and-outs-of-facebook-pages/</a>.<br /><p><strong>Ins</strong></p>
<ol>
<li> 1st of all  BIG ANNOUNCEMENT! Now you can <strong>remove the creator of your page </strong>and this is big news because in the past if you allowed an employee or consultant to create a page for you they owned it for life! Now however you can remove them as admin and retain ownership of your branded page this also unlinks you from your branded page if that is something you want to do.<br />
<strong>Follow the steps below:</strong><br />
While logged in go to the fan page you want to unlink from your personal profile.<br />
Click “edit page” under the profile image.<br />
If you (the creator) are the only admin, add a 2nd admin that you want to transfer the fan page to.<br />
Refresh your page if the 2nd admin doesn’t automatically show up.<br />
You will see a “remove admin” link under the creator’s name…simply click the link and the 2nd (or additional) admin will now have control over the fan page and you the creator will not have access to the Edit Page area.<br />
Refresh your page.<br />
You will be taken back to your <a class="zem_slink" title="Facebook" rel="homepage" href="http://facebook.com">Facebook</a> home page since you no longer have access to the fan page you were editing.<br />
<a href="http://www.thezenbull.com/blog/wp-content/uploads/2010/06/FB_INFOboxes.jpg"><img class="alignright size-full wp-image-195" title="FB_INFOboxes" src="http://www.thezenbull.com/blog/wp-content/uploads/2010/06/FB_INFOboxes.jpg" alt="" width="213" height="288" /></a></li>
<p>&gt;</p>
<li>There is some debate about branded Fan (Like) Pages &#8211; whether to <strong>combine it with your personal account or</strong><strong> n</strong><strong>ot</strong>. One of the reasons it is a good idea to combine them both is one I have mentioned before &#8211; being indexed by Search Engines. You will get more SEO from a combined account than you will from an unlinked account! Also it is easier to &#8216;Ignore&#8217; a friend request by asking the person to &#8216;Like&#8217; your page instead and you will get referrals from real world and FB friends when they know what you are doing and what your skills are.</li>
<p>&gt;</p>
<li>Make sure you have the <strong>main information </strong>in your Info page ticked to allow it to show up under your profile image and make sure that the little box provided under your profile image includes your keywords as the search engines use both of these to index your page.</li>
<p>&gt;</p>
<li><strong>Facebook Social Plugins for Pages </strong>are a great way to optimise your branded page and get the word out there about it via your other sites and profiles use them to full effect. They can be found at: http://developers.facebook.com/plugins or<a href="http://www.thezenbull.com/blog/wp-content/uploads/2010/06/FB_promotepage.jpg"><img class="alignright size-full wp-image-196" title="FB_promotepage" src="http://www.thezenbull.com/blog/wp-content/uploads/2010/06/FB_promotepage.jpg" alt="" width="189" height="158" /></a><br />
Go to your Page<br />
Click on Edit Page<br />
Copy the Profile ID onto a notebook page on your computer or just write them down &#8211; this is the numbers after the id= in the URL<br />
Scroll down until you see &#8216;Promote Page with a Like Box&#8217;<br />
Click on this link and follow the instructions<br />
Copy the code and paste into an <a class="zem_slink" title="HTML" rel="wikipedia" href="http://en.wikipedia.org/wiki/HTML">HTML</a> box on your on your Profile or any of your sites or blogs</li>
<p>&gt;</p>
<li><strong>Set up a Welcome Page</strong>, this is becoming easier, we used to always use <a class="zem_slink" title="Facebook features" rel="wikipedia" href="http://en.wikipedia.org/wiki/Facebook_features">FBML</a> or HTML apps for this but now there is a new app called&#8230; wait for it&#8230; Welcome Page! This app still uses html script, but it has the added functionality of tracking your Welcome page hits and is a might easier to use than the others. So give it a try.</li>
<p>&gt;</p>
<li><strong>Tagging yourself or other users or pages </strong>with the @ symbol just like on Twitter, during your posts is another way to be seen, however there is a word of caution here, please use this function with discretion and finesse. Tagging means that the post will not only appear on your wall, but the personal wall of the person or page you have tagged and if done too often can be seen as spamming. I was one of the first people to realise that this function applied to pages as well as people and when I first began to use it I was beseiged with requests from other users and IT consultants for the secret to placing my posts on other pages walls, and there it is just tagging the page in my post.<br />
<a href="http://www.thezenbull.com/blog/wp-content/uploads/2010/06/FB_webprofiles.jpg"><img class="alignright size-full wp-image-194" title="FB_webprofiles" src="http://www.thezenbull.com/blog/wp-content/uploads/2010/06/FB_webprofiles.jpg" alt="" width="241" height="98" /></a></li>
<p>&gt;</p>
<li>Use a small <strong>HTML box on your Wall Tab </strong>(200px wide) to feature upcoming events, launches or special announcements on your Page for maximum exposure.</li>
<p>&gt;</p>
<li>Add a &#8216;<strong>Web Profiles app</strong> which allows you to show your other points of contact including your site, blog and other social media profiles as badges on your Wall Tab.<br />
&gt;<br />
<a href="http://www.thezenbull.com/blog/wp-content/uploads/2010/06/FB_favpages.jpg"><img class="alignright size-full wp-image-197" title="FB_favpages" src="http://www.thezenbull.com/blog/wp-content/uploads/2010/06/FB_favpages.jpg" alt="" width="204" height="285" /></a></li>
<li><strong>Favourite other pages</strong> on Facebook to your own FB Page this acts a little like backlinks on your site, now that being said don&#8217;t go overboard, but once you do this you can go to that page and leave a comment that your page has favourited their page &#8211; once! Hopefully they will take the hint and reciprocate, if they do not you might want to unfavourite them or if they have a lot of fans leave it in place as you may find it brings you more fans just by association.</li>
</ol>
<p><strong>Outs</strong></p>
<ol>
<li> <strong>The Facebook Privacy Debate:</strong> This debate is ongoing and will continue to be as FB administrators and creators try to keep ahead of the online game. My take on this is: if you want to keep your private stuff private &#8211; don&#8217;t put it on the web at all. Choose carefully and add just enough to show your humanity without allowing your profiles anywhere to become filled with your most private photos or information. The thing is whether it&#8217;s Facebook or not the web never deletes anything properly &#8211; &#8220;What&#8217;s on the net, stays on the net.&#8221; (Annie Infinite 2010) Try looking up someone you know has been on the internet for a long time, just <a class="zem_slink" title="Google" rel="homepage" href="http://google.com">Google</a> their name and you will see things from 10, 12.. years ago, information they might rather not have you know, or embarrassing things etc..<strong>HINT</strong>: this is a great way to find out more about the kind of person you might be dealing with in business or personally.</li>
<p>&gt;</p>
<li>Now that any <strong>admin can remove any other admin</strong> on Branded FB Pages you need to be very careful who you allow to be an admin, you wouldn&#8217;t want to be removed from your own Fan Page!</li>
<p>&gt;</p>
<li>Since the latest changes to FB Pages included modifications to <strong>the Info Tab</strong>, (I have had a lot of clients and others asking what they can do, my first recommendation is to just fill up the areas you are given with as much information as possible, not just the information that is asked for. My second recommendation is to add either Extended Information app or the HTML app as a tab to brand your page with more information or a Welcome tab (see Ins) and See this post for more about using the HTML or FBML apps: http://www.thezenbull.com/blog/index.php/facebook-for-business-are-you-missing-out/&gt;</li>
<li>While not strictly speaking an Out this is required reading, do read the <strong>FB Promotion Guidelines</strong> and make sure to stay within the boundaries. If you don&#8217;t you&#8217;re out! You can get your page reinstated, but why go to all that trouble when it is easier to do the right thing by everyone, including yourself.</li>
</ol>
<p>and you just have to read this post by Wong Ching Ya: <a href="http://www.wchingya.com/2010/06/facebook-applications-enhance-fan-page.html">31 Facebook Applications to Enhance Your Facebook Page</a></p>
<p><strong>Older TZB posts mentioning Facebook Pages:</strong></p>
<p><a href="http://www.thezenbull.com/blog/index.php/what-facebooks-new-likes-and-interests-means-for-marketers/">http://www.thezenbull.com/blog/index.php/what-facebooks-new-likes-and-interests-means-for-marketers/</a><br />
<a href="http://www.thezenbull.com/blog/index.php/how-to-grow-your-facebook-fans/">http://www.thezenbull.com/blog/index.php/how-to-grow-your-facebook-fans/</a><br />
<a href="http://www.thezenbull.com/blog/index.php/facebook-pages-goals-fans-and-engagement/">http://www.thezenbull.com/blog/index.php/facebook-pages-goals-fans-and-engagement/</a></p>
<p>The Zen Bull</p>
<p>More Meat, less potatoes!</p>
<div class="zemanta-pixie" style="margin-top: 10px; height: 15px;"><a class="zemanta-pixie-a" title="Enhanced by Zemanta" href="http://www.zemanta.com/"><img class="zemanta-pixie-img" style="border: medium none; float: right;" src="http://img.zemanta.com/zemified_e.png?x-id=dfee33a6-aee8-48ad-bd53-35f7f590b289" alt="Enhanced by Zemanta" /></a><span class="zem-script more-related pretty-attribution"><script src="http://static.zemanta.com/readside/loader.js" type="text/javascript"></script></span></div>
<div id="facebook_like"><iframe src="http://www.facebook.com/plugins/like.php?href=http%3A%2F%2Fwww.thezenbull.com%2Fblog%2Findex.php%2Fins-and-outs-of-facebook-pages%2F&amp;layout=standard&amp;show-faces=true&amp;width=450&amp;action=like&amp;font=arial&amp;colorscheme=light" scrolling="no" frameborder="0" allowTransparency="true" style="border:none; overflow:hidden; width:450px; height:auto;"></iframe></div><div style="float:left;margin:0px 0px 0px 0px;"></div><img src="http://www.thezenbull.com/blog/?ak_action=api_record_view&id=192&type=feed" alt="" /><hr />
<p><small>© AnnieInfinite for <a href="http://www.thezenbull.com/blog">The Bulls Roar</a>, 2010. |
<a href="http://www.thezenbull.com/blog/index.php/ins-and-outs-of-facebook-pages/">Permalink</a> |
<a href="http://www.thezenbull.com/blog/index.php/ins-and-outs-of-facebook-pages/#comments">2 comments</a> |
Add to
<a href="http://del.icio.us/post?url=http://www.thezenbull.com/blog/index.php/ins-and-outs-of-facebook-pages/&title=Ins and Outs of Facebook Pages">del.icio.us</a>
<br/>
Post tags: <a href="http://www.thezenbull.com/blog/index.php/tag/engagement/" rel="tag">engagement</a>, <a href="http://www.thezenbull.com/blog/index.php/tag/facebook/" rel="tag">Facebook</a>, <a href="http://www.thezenbull.com/blog/index.php/tag/facebook-apps/" rel="tag">Facebook Apps</a>, <a href="http://www.thezenbull.com/blog/index.php/tag/facebook-fan-page/" rel="tag">Facebook Fan Page</a>, <a href="http://www.thezenbull.com/blog/index.php/tag/social-media-marketing/" rel="tag">Social Media Marketing</a><br/>

<p><small>Feed enhanced by <a href='http://planetozh.com/blog/my-projects/wordpress-plugin-better-feed-rss/'>Better Feed</a> from  <a href='http://planetozh.com/blog/'>Ozh</a></small></p>
]]></content:encoded>
			<wfw:commentRss>http://www.thezenbull.com/blog/index.php/ins-and-outs-of-facebook-pages/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>What Facebook&#8217;s new &#8216;Likes&#8217; and &#8216;Interests&#8217; Means for Marketers</title>
		<link>http://www.thezenbull.com/blog/index.php/what-facebooks-new-likes-and-interests-means-for-marketers/</link>
		<comments>http://www.thezenbull.com/blog/index.php/what-facebooks-new-likes-and-interests-means-for-marketers/#comments</comments>
		<pubDate>Thu, 22 Apr 2010 07:50:31 +0000</pubDate>
		<dc:creator>AnnieInfinite</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Social network]]></category>
		<category><![CDATA[Target market]]></category>

		<guid isPermaLink="false">http://www.thezenbull.com/blog/?p=161</guid>
		<description><![CDATA[Now every time you click you 'LIKE' something: e.g. a movie, book, music, a news story or an FB Page - this data is added to the general social search engine that is Facebook and this updates your permanent Facebook profile at the same time.]]></description>
			<content:encoded><![CDATA[<div class="tweetmeme_button" style="float: right; margin-left: 10px;"><a href="http://api.tweetmeme.com/share?url=http%3A%2F%2Fwww.thezenbull.com%2Fblog%2Findex.php%2Fwhat-facebooks-new-likes-and-interests-means-for-marketers%2F"><img src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Fwww.thezenbull.com%2Fblog%2Findex.php%2Fwhat-facebooks-new-likes-and-interests-means-for-marketers%2F" height="61" width="51" /></a></div>Copyright &copy; 2010 <a href="http://www.thezenbull.com/blog">AnnieInfinite</a>. Visit the original article at <a href="http://www.thezenbull.com/blog/index.php/what-facebooks-new-likes-and-interests-means-for-marketers/">http://www.thezenbull.com/blog/index.php/what-facebooks-new-likes-and-interests-means-for-marketers/</a>.<br /><p>Unless your head is stuck in the sand you will have noticed that <a class="zem_slink" title="Facebook" rel="homepage" href="http://facebook.com">Facebook</a> no longers allows you to &#8216;Fan&#8217; a Page, but rather to &#8216;Like&#8217; a page and while most people are trying to get their head around this new change and figure out what it means I can tell you one thing, it means that marketers are applauding.</p>
<p>Why, I hear you ask?</p>
<p>First of all go take another look at the &#8216;Info&#8217; tab on your profile, if you&#8217;re like many FBer&#8217;s you hardly ever look at your own &#8216;Info&#8217; tab, you will see that now all the information you filled out on that page concerning your interests both business and personal have been attached to new pages with their own Thumbnails, some of these thumbnails have no real pages &#8211; yet.</p>
<p>What this means for marketers is that you can now target your marketing according to all this new information which is being indexed and geo &#8211; tagged via <a class="zem_slink" title="Google" rel="homepage" href="http://google.com">Google</a>!</p>
<p>Let me run that by you again &#8211; everything that you fill out on your Info tab is now not only indexable and targetable it is being used by <a href="http://www.thezenbull.com/blog/index.php/facebook-for-business-are-you-missing-out/">Facebook</a> to do just that! That&#8217;s why we do not &#8216;Fan&#8217; pages any more, this is why we now like Pages &#8211; because we can now target those &#8216;likes and interests&#8217; and market directly to the people who have clicked on them.</p>
<p style="text-align: left;">No longer are fans only targetable by their own pages, they are targetable via their own profiles and the &#8216;likes and interests&#8217; that are catalogued on their profiles as well. Now every time you click you &#8216;LIKE&#8217; something: e.g. a movie, book, music, a news story or an FB Page &#8211; this data is added to the general social search engine that is <a href="http://www.thezenbull.com/blog/index.php/facebook-for-business-are-you-missing-out/">Facebook</a> and this updates your permanent Facebook profile at the same time.</p>
<p style="text-align: center;"><a href="http://www.thezenbull.com/blog/wp-content/uploads/2010/04/FB_likes.jpg"><img class="size-full  wp-image-162 aligncenter" style="margin-top: 6px; margin-bottom: 6px;" title="FB_likes" src="http://www.thezenbull.com/blog/wp-content/uploads/2010/04/FB_likes.jpg" alt="" width="567" height="373" /></a></p>
<p style="text-align: left;">Now I want to make it clear Facebook does not expose your data to everyone &#8211; only to those people you&#8217;ve have given permission to as a friend will actually see your profile as always, but the collated data us now being used by Facebook Advertising to target marketing more specifically to those who have shown an interest via the &#8216;likes and interests&#8217; including FB Pages on their profile.</p>
<p>This makes FaceBook  Advertising rival Google and perhaps be even more influencial, FB are not relying on keywords but rather YOUR likes and interests, now that&#8217;s a step forward in the evolution of online marketing!!</p>
<p>For more information check out this Mashable post: <a title="Mashable" href="http://mashable.com/2010/04/19/facebook-pages">http://mashable.com/2010/04/19/facebook-pages</a></p>
<p>and this one is a video from Mark Zuckerberg himself on Facebook Changes to expect: <a href="http://mashable.com/2010/04/21/zuckerberg-video/">http://mashable.com/2010/04/21/zuckerberg-video/</a></p>
<h6 class="zemanta-related-title" style="font-size: 1em;">Related articles by Zemanta</h6>
<ul class="zemanta-article-ul">
<li class="zemanta-article-ul-li"><a href="http://blog.hubspot.com/blog/tabid/6307/bid/5874/Facebook-s-New-Ad-Targeting-Knows-What-You-Read.aspx">Facebook&#8217;s New Ad Targeting Knows What You Read</a> (hubspot.com)</li>
<li class="zemanta-article-ul-li"><a href="http://mashable.com/2010/04/18/facebook-ads-history/">Facebook Ads Will Use Your Web History</a> (mashable.com)</li>
<li class="zemanta-article-ul-li"><a href="http://www.socialmediatoday.com/SMC/190809">What might Facebook&#8217;s new Link to Profiles and Pages mean for Bloggers?</a> (socialmediatoday.com)</li>
</ul>
<div class="zemanta-pixie" style="margin-top: 10px; height: 15px;"><a class="zemanta-pixie-a" title="Reblog this post [with Zemanta]" href="http://reblog.zemanta.com/zemified/758e56aa-3074-41ac-9ede-a35a7655adaa/"><img class="zemanta-pixie-img" style="border: medium none; float: right;" src="http://img.zemanta.com/reblog_e.png?x-id=758e56aa-3074-41ac-9ede-a35a7655adaa" alt="Reblog this post [with Zemanta]" /></a><span class="zem-script more-related pretty-attribution"><script src="http://static.zemanta.com/readside/loader.js" type="text/javascript"></script></span></div>
<div id="facebook_like"><iframe src="http://www.facebook.com/plugins/like.php?href=http%3A%2F%2Fwww.thezenbull.com%2Fblog%2Findex.php%2Fwhat-facebooks-new-likes-and-interests-means-for-marketers%2F&amp;layout=standard&amp;show-faces=true&amp;width=450&amp;action=like&amp;font=arial&amp;colorscheme=light" scrolling="no" frameborder="0" allowTransparency="true" style="border:none; overflow:hidden; width:450px; height:auto;"></iframe></div><div style="float:left;margin:0px 0px 0px 0px;"></div><img src="http://www.thezenbull.com/blog/?ak_action=api_record_view&id=161&type=feed" alt="" /><hr />
<p><small>© AnnieInfinite for <a href="http://www.thezenbull.com/blog">The Bulls Roar</a>, 2010. |
<a href="http://www.thezenbull.com/blog/index.php/what-facebooks-new-likes-and-interests-means-for-marketers/">Permalink</a> |
<a href="http://www.thezenbull.com/blog/index.php/what-facebooks-new-likes-and-interests-means-for-marketers/#comments">4 comments</a> |
Add to
<a href="http://del.icio.us/post?url=http://www.thezenbull.com/blog/index.php/what-facebooks-new-likes-and-interests-means-for-marketers/&title=What Facebook&#8217;s new &#8216;Likes&#8217; and &#8216;Interests&#8217; Means for Marketers">del.icio.us</a>
<br/>
Post tags: <a href="http://www.thezenbull.com/blog/index.php/tag/business/" rel="tag">Business</a>, <a href="http://www.thezenbull.com/blog/index.php/tag/facebook/" rel="tag">Facebook</a>, <a href="http://www.thezenbull.com/blog/index.php/tag/google/" rel="tag">Google</a>, <a href="http://www.thezenbull.com/blog/index.php/tag/marketing/" rel="tag">Marketing</a>, <a href="http://www.thezenbull.com/blog/index.php/tag/social-network/" rel="tag">Social network</a>, <a href="http://www.thezenbull.com/blog/index.php/tag/target-market/" rel="tag">Target market</a><br/>

<p><small>Feed enhanced by <a href='http://planetozh.com/blog/my-projects/wordpress-plugin-better-feed-rss/'>Better Feed</a> from  <a href='http://planetozh.com/blog/'>Ozh</a></small></p>
]]></content:encoded>
			<wfw:commentRss>http://www.thezenbull.com/blog/index.php/what-facebooks-new-likes-and-interests-means-for-marketers/feed/</wfw:commentRss>
		<slash:comments>4</slash:comments>
		</item>
		<item>
		<title>Do You Know These Social Media Personalities?</title>
		<link>http://www.thezenbull.com/blog/index.php/do-you-know-these-social-media-personalities/</link>
		<comments>http://www.thezenbull.com/blog/index.php/do-you-know-these-social-media-personalities/#comments</comments>
		<pubDate>Thu, 15 Apr 2010 21:40:29 +0000</pubDate>
		<dc:creator>AnnieInfinite</dc:creator>
				<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Marketing and Advertising]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://www.thezenbull.com/blog/?p=144</guid>
		<description><![CDATA[Copyright &#169; 2010 AnnieInfinite. Visit the original article at http://www.thezenbull.com/blog/index.php/do-you-know-these-social-media-personalities/.When you play and work on Social Media for as long as I have, you realise that there are some social media types you come across regularly, now I could just tell you what to look for, but I thought I would have some fun with <a href='http://www.thezenbull.com/blog/index.php/do-you-know-these-social-media-personalities/'>[...]</a>]]></description>
			<content:encoded><![CDATA[<div class="tweetmeme_button" style="float: right; margin-left: 10px;"><a href="http://api.tweetmeme.com/share?url=http%3A%2F%2Fwww.thezenbull.com%2Fblog%2Findex.php%2Fdo-you-know-these-social-media-personalities%2F"><img src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Fwww.thezenbull.com%2Fblog%2Findex.php%2Fdo-you-know-these-social-media-personalities%2F" height="61" width="51" /></a></div>Copyright &copy; 2010 <a href="http://www.thezenbull.com/blog">AnnieInfinite</a>. Visit the original article at <a href="http://www.thezenbull.com/blog/index.php/do-you-know-these-social-media-personalities/">http://www.thezenbull.com/blog/index.php/do-you-know-these-social-media-personalities/</a>.<br /><p>When you play and work on Social Media for as long as I have, you realise that there are some social media types you come across regularly, now I could just tell you what to look for, but I thought I would have some fun with this and give you a little more insight at the same time by using dogs as my reference <img src='http://www.thezenbull.com/blog/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
<p>So sit back and enjoy this post and gain some inights into the characteristics of some of the most prolific social media personalit<a href="http://www.thezenbull.com/blog/wp-content/uploads/2010/04/puppies1.jpg"><img class="alignright size-full wp-image-145" style="margin: 6px;" title="puppies1" src="http://www.thezenbull.com/blog/wp-content/uploads/2010/04/puppies1.jpg" alt="" width="144" height="115" /></a>y types:</p>
<ol>
<li><strong>The Puppy </strong>- the total newbie to social media, this personality type makes mistakes however they are endearing and learn from watching other more experienced personalities. When you meet a newbie it is a good idea to be a little patient with them until they learn the etiquette, when they make a mistake because they have been watching and modelling their comments on the &#8216;wrong&#8217; type, guidance is the best option until they learn the ropes.<a href="http://www.thezenbull.com/blog/wp-content/uploads/2010/04/Chihuahua4.jpg"><img class="size-full wp-image-146 alignleft" style="margin: 6px;" title="Chihuahua4" src="http://www.thezenbull.com/blog/wp-content/uploads/2010/04/Chihuahua4.jpg" alt="" width="108" height="104" /></a></li>
<li><strong>The Chihuahua </strong>- This personality type yaps often and yet seems to say very little, there is no substance, rhyme or reason for their tweets and posts they can be seen typing things like: &#8220;sitting watching tv and chillin&#8217; with ma bro&#8221; or the classic &#8220;gotta go pee&#8221; Yapping all day long about nothing in particular trying to get noticed.<br />
<a href="http://www.thezenbull.com/blog/wp-content/uploads/2010/04/POODLES.jpg"><img class="alignright size-full wp-image-147" style="margin: 6px;" title="POODLES" src="http://www.thezenbull.com/blog/wp-content/uploads/2010/04/POODLES.jpg" alt="" width="150" height="142" /></a></li>
<li><strong>The Miniature Poodle </strong>- These posts can be classified as sickly sweet, this SM personality like quotes and fires them off one after the other in quick succession and has little or nothing to say at all other than &#8220;I just love my life&#8221; etc.. , again no real substance or conversation. This is the cream puff of the social media world again nothing of real substance however occasionally they post a quote worth reposting or retweeting.<strong><a href="http://www.thezenbull.com/blog/wp-content/uploads/2010/04/doberman-harness-big2_LRG.jpg"><img class="size-full wp-image-148  alignleft" style="margin: 6px;" title="doberman-harness-big2_LRG" src="http://www.thezenbull.com/blog/wp-content/uploads/2010/04/doberman-harness-big2_LRG.jpg" alt="" width="143" height="120" /></a></strong></li>
<li><strong>The Doberman</strong> &#8211; now this SM personality is all business and no nonsence, they are there to advertise their product, service and brand and do not bother with any real world conversation. Their posts are characterised by no-nonsence marketing which is often sent out via autobot so they don&#8217;t have to bother replying or conversing at all. The all business character of the SM universe and often blocked by me even though I too market online.<br />
<a href="http://www.thezenbull.com/blog/wp-content/uploads/2010/04/snarling-dog_thumb.jpg"><img class="alignright size-full  wp-image-149" style="margin: 6px;" title="snarling-dog_thumb" src="http://www.thezenbull.com/blog/wp-content/uploads/2010/04/snarling-dog_thumb.jpg" alt="" width="83" height="88" /></a></li>
<li><strong>The Mongrel</strong> &#8211; it is interesting what types are attracted to social media and this type loves to bad mouth others, cause trouble and gossip, they will find any user and treat them to a post denegrating their personality, looks, and posts in a rude and uncouth manner and are best blocked at your earliest conventience for good. Obviously have no other way to gain the fame they seek and have a bad attitude.
<p><a href="http://www.thezenbull.com/blog/wp-content/uploads/2010/04/Bassett.jpg"><img class="size-full wp-image-151 alignleft" style="margin: 6px;" title="Bassett" src="http://www.thezenbull.com/blog/wp-content/uploads/2010/04/Bassett.jpg" alt="" width="108" height="108" /></a></li>
<li><strong>The Basset Hound </strong>- this type tells you every little thing about their lives, they are often looking for sympathy and they post pathetic comments and tweets hoping that you will be reeled into their lives in a way that you will feel you need to help them in some way. This creates the very attention that they crave. They love playing the victim and often ask for help in ways that are downright rude &#8220;I am so low at the moment the only way I feel better is when I write my story, I cannot type and so really need someone to buy me a voice recorder &#8211; this is the one I want LINK&#8221; (a real post I saw on my <a href="http://www.thezenbull.com/blog/index.php/facebook-for-business-are-you-missing-out/">Facebook</a> wall recently)<br />
<a href="http://www.thezenbull.com/blog/wp-content/uploads/2010/04/german_shepherd.jpg"><img class="alignright size-full wp-image-150" style="margin: 6px;" title="german_shepherd" src="http://www.thezenbull.com/blog/wp-content/uploads/2010/04/german_shepherd.jpg" alt="" width="98" height="100" /></a></li>
<li><strong>The German Shepherd </strong>- now this personality is worth knowing, although they are there for business they also understand the need to converse and be social on social media, they will openly edify other businesses and people and are up for a cross marketing opportunity or two. They often post items of interest from all over the web and are generally business-like and social at the same time.
<p><a href="http://www.thezenbull.com/blog/wp-content/uploads/2010/04/Golden-Retriever-Dog-Photographic-P.jpg"><img class="alignleft size-full wp-image-152" style="margin: 6px;" title="Golden-Retriever-Dog-Photographic-P" src="http://www.thezenbull.com/blog/wp-content/uploads/2010/04/Golden-Retriever-Dog-Photographic-P.jpg" alt="" width="122" height="162" /></a></li>
<li><strong>The Golden Retreiver</strong> &#8211; This social media personality truly gets social media, they create relationships and friendships at the same time as cultivating their business and marketing relationships. They will openly post about their life while not becoming completely boring and are great at cross marketing with those they are &#8216;friends&#8217; with, even their direct competition, understanding that competition is only an untapped market. Look for the Golden Retrievers they are focussed on creating great relationships and helping you to become successful as they understand that reciprocity is a key component of social media.</li>
</ol>
<p><strong>Have you got any Social Media personality types you would like to add to this list? Leave me a comment and tell me about them..</strong></p>
<p><a title="The Zen Bull" href="http://thezenbull.com">The Zen Bull</a></p>
<p>DISCLAIMER &#8211; I love dogs and at no time am I saying that any of the dog types mentioned in this post are unloveable or not worth having, this is just meant to be a bit of fun. At no time were any dogs harmed during the creation of this post.</p>
<h6 class="zemanta-related-title" style="font-size: 1em;">Related articles by Zemanta</h6>
<ul class="zemanta-article-ul">
<li class="zemanta-article-ul-li"><a href="http://philbaumann.com/2010/04/14/8-stages-of-social-media-psychosis/">8 Stages of Social Media Psychosis</a> (philbaumann.com)</li>
</ul>
<div class="zemanta-pixie" style="margin-top: 10px; height: 15px;"><a class="zemanta-pixie-a" title="Reblog this post [with Zemanta]" href="http://reblog.zemanta.com/zemified/5d87f2af-f7b2-41cb-a130-c7016a37845e/"><img class="zemanta-pixie-img" style="border: medium none; float: right;" src="http://img.zemanta.com/reblog_e.png?x-id=5d87f2af-f7b2-41cb-a130-c7016a37845e" alt="Reblog this post [with Zemanta]" /></a><span class="zem-script more-related pretty-attribution"><script src="http://static.zemanta.com/readside/loader.js" type="text/javascript"></script></span></div>
<div id="facebook_like"><iframe src="http://www.facebook.com/plugins/like.php?href=http%3A%2F%2Fwww.thezenbull.com%2Fblog%2Findex.php%2Fdo-you-know-these-social-media-personalities%2F&amp;layout=standard&amp;show-faces=true&amp;width=450&amp;action=like&amp;font=arial&amp;colorscheme=light" scrolling="no" frameborder="0" allowTransparency="true" style="border:none; overflow:hidden; width:450px; height:auto;"></iframe></div><div style="float:left;margin:0px 0px 0px 0px;"></div><img src="http://www.thezenbull.com/blog/?ak_action=api_record_view&id=144&type=feed" alt="" /><hr />
<p><small>© AnnieInfinite for <a href="http://www.thezenbull.com/blog">The Bulls Roar</a>, 2010. |
<a href="http://www.thezenbull.com/blog/index.php/do-you-know-these-social-media-personalities/">Permalink</a> |
<a href="http://www.thezenbull.com/blog/index.php/do-you-know-these-social-media-personalities/#comments">2 comments</a> |
Add to
<a href="http://del.icio.us/post?url=http://www.thezenbull.com/blog/index.php/do-you-know-these-social-media-personalities/&title=Do You Know These Social Media Personalities?">del.icio.us</a>
<br/>
Post tags: <a href="http://www.thezenbull.com/blog/index.php/tag/business/" rel="tag">Business</a>, <a href="http://www.thezenbull.com/blog/index.php/tag/facebook/" rel="tag">Facebook</a>, <a href="http://www.thezenbull.com/blog/index.php/tag/marketing/" rel="tag">Marketing</a>, <a href="http://www.thezenbull.com/blog/index.php/tag/marketing-and-advertising/" rel="tag">Marketing and Advertising</a>, <a href="http://www.thezenbull.com/blog/index.php/tag/social-media/" rel="tag">Social Media</a>, <a href="http://www.thezenbull.com/blog/index.php/tag/twitter/" rel="tag">Twitter</a><br/>

<p><small>Feed enhanced by <a href='http://planetozh.com/blog/my-projects/wordpress-plugin-better-feed-rss/'>Better Feed</a> from  <a href='http://planetozh.com/blog/'>Ozh</a></small></p>
]]></content:encoded>
			<wfw:commentRss>http://www.thezenbull.com/blog/index.php/do-you-know-these-social-media-personalities/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Best Social Media Posts &#8211; this week</title>
		<link>http://www.thezenbull.com/blog/index.php/best-social-media-posts-this-week/</link>
		<comments>http://www.thezenbull.com/blog/index.php/best-social-media-posts-this-week/#comments</comments>
		<pubDate>Fri, 19 Mar 2010 23:52:47 +0000</pubDate>
		<dc:creator>AnnieInfinite</dc:creator>
				<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[Digg]]></category>
		<category><![CDATA[engagement]]></category>
		<category><![CDATA[facebook marketing]]></category>
		<category><![CDATA[LinkedIn]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Social network]]></category>

		<guid isPermaLink="false">http://www.thezenbull.com/blog/?p=124</guid>
		<description><![CDATA[Great posts for this week by major players in Social Media:]]></description>
			<content:encoded><![CDATA[<div class="tweetmeme_button" style="float: right; margin-left: 10px;"><a href="http://api.tweetmeme.com/share?url=http%3A%2F%2Fwww.thezenbull.com%2Fblog%2Findex.php%2Fbest-social-media-posts-this-week%2F"><img src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Fwww.thezenbull.com%2Fblog%2Findex.php%2Fbest-social-media-posts-this-week%2F" height="61" width="51" /></a></div>Copyright &copy; 2010 <a href="http://www.thezenbull.com/blog">AnnieInfinite</a>. Visit the original article at <a href="http://www.thezenbull.com/blog/index.php/best-social-media-posts-this-week/">http://www.thezenbull.com/blog/index.php/best-social-media-posts-this-week/</a>.<br /><p><strong>Great posts for this week by major players in Social Media:</strong><a href="http://www.thezenbull.com/blog/wp-content/uploads/2010/03/online-social-networking-2.jpg"><img class="alignright size-full wp-image-128" title="online-social-networking-2" src="http://www.thezenbull.com/blog/wp-content/uploads/2010/03/online-social-networking-2.jpg" alt="" width="475" height="317" /></a><br />
<a href="http://www.lifehack.org/articles/lifehack/twitter-hack-5-ways-to-up-your-visible-iq.html">http://www.lifehack.org/articles/lifehack/twitter-hack-5-ways-to-up-your-visible-iq.html</a><br />
Why should you care about appearing smart on <a class="zem_slink" title="Twitter" rel="homepage" href="http://twitter.com">Twitter</a>? Because the people who hire, promote, fire, date, marry, and divorce you will all read your tweets (updates) at some point.</p>
<p><a href="http://mashable.com/2010/03/19/facebook-fan-engagement/">http://mashable.com/2010/03/19/facebook-fan-engagement/</a><br />
there are many brands who’ve surpassed the one million fan mark, while their peers have languished in the thousands. What’s their secret? These companies have figured out how to move from “broadcast” mode into engagement. They have engaged people so well that their fans even invite others along for the ride.</p>
<p><a href="http://mashable.com/2010/03/19/global-social-media-usage/">http://mashable.com/2010/03/19/global-social-media-usage/</a><br />
According to the Nielsen Company, the global average time spent per person on social networking sites is now nearly five and half hours per month (February 2010 data), with <a class="zem_slink" title="Facebook" rel="homepage" href="http://facebook.com">Facebook</a> accounting for the majority of that time.</p>
<p><a href="http://www.jenniearmato.com/blog/general/viral-marketing-facebook-game-game">http://www.jenniearmato.com/blog/general/viral-marketing-facebook-game-game</a><br />
What’s the REAL SECRET POWER OF FACEBOOK?  Well you would be right if you said 1) the number of people that go there, 2) the number of connections you can make 3) the networking you can do or 4) the entertainment apps.  Each one of these has something I call ‘gravitational pull’ – like gravity, they pull you towards them and make you want to stay, but they are not the Secret to viral marketing on Facebook.</p>
<p><a href="http://socialmediarockstar.com/how-to-build-a-massive-online-community">http://socialmediarockstar.com/how-to-build-a-massive-online-community</a><br />
Josh shares tips for building an online community and tells how he grew the site to almost 50,000 members:</p>
<p><a href="http://www.allfacebook.com/2010/03/facebook-the-tool-of-big-brother/">http://www.allfacebook.com/2010/03/facebook-the-tool-of-big-brother/</a><br />
If you’ve been up to “no good,” you might want to think twice about who you ‘friend’ on Facebook and other social media sites, because there just might be a government official trying to track you down. The EFF (Electronic Frontier Foundation) has been collecting information on how a variety of U.S. federal agencies are fighting crime using Facebook, MySpace, Twitter, <a class="zem_slink" title="LinkedIn" rel="homepage" href="http://www.linkedin.com">LinkedIn</a>, and other social networks.</p>
<p><a href="http://mashable.com/2010/03/18/social-media-sites-data/">http://mashable.com/2010/03/18/social-media-sites-data/</a><br />
Twitterers mostly consume news, MySpace users want games and entertainment, Facebookers are into both news and community and <a class="zem_slink" title="Digg" rel="homepage" href="http://www.digg.com">Digg</a>’s audience has a mixed bag of interests.</p>
<p><a href="http://www.personalbrandingblog.com/legitimizing-your-lackluster-linkedin/">http://www.personalbrandingblog.com/legitimizing-your-lackluster-linkedin/</a><br />
Over the last few years LinkedIn has evolved to play a central role in professional networking and relationship building. I’ve come to find it very disappointing when I see a profile that looks like it was thrown together in 20 minutes, doesn’t have much thought put in to it, or is clearly overdue for an update.</p>
<p><a href="http://staynalive.com/articles/2010/03/18/facebook-goes-after-their-trademark-in-popular-domains/">http://staynalive.com/articles/2010/03/18/facebook-goes-after-their-trademark-in-popular-domains/</a><br />
It has long been known that Facebook Apps are not to have the name “Facebook” in their names, but it would appear that Facebook is starting to go after domain names too.  Just recently, they have asked such major sites as Mari Smith’s WhyFacebook.com, to change their name in defense of their own Trademark.</p>
<h6 class="zemanta-related-title" style="font-size: 1em;">Related articles by Zemanta</h6>
<ul class="zemanta-article-ul">
<li class="zemanta-article-ul-li"><a href="http://www.readwriteweb.com/archives/how_us_government_spies_use_facebook.php">How US Government Spies Use Facebook</a> (readwriteweb.com)</li>
<li class="zemanta-article-ul-li"><a href="http://r.zemanta.com/?u=http%3A//www.guardian.co.uk/world/2010/mar/16/fbi-facebook-crime-study&amp;a=14870934&amp;rid=bffc9252-f32c-4c57-ac32-45d10cbd01a1&amp;e=6f51e5795e7c29ffdd9e736e61b2d864">FBI using Facebook to fight crime</a> (guardian.co.uk)</li>
<li class="zemanta-article-ul-li"><a href="http://crenk.com/social-buzz-free-icon-pack-web-2-0-style-social-media-icons/">Social Buzz Free Icon Pack: Web 2.0 Style Social Media Icons</a> (crenk.com)</li>
</ul>
<div class="zemanta-pixie" style="margin-top: 10px; height: 15px;"><a class="zemanta-pixie-a" title="Reblog this post [with Zemanta]" href="http://reblog.zemanta.com/zemified/bffc9252-f32c-4c57-ac32-45d10cbd01a1/"><img class="zemanta-pixie-img" style="border: medium none; float: right;" src="http://img.zemanta.com/reblog_e.png?x-id=bffc9252-f32c-4c57-ac32-45d10cbd01a1" alt="Reblog this post [with Zemanta]" /></a><span class="zem-script more-related pretty-attribution"><script src="http://static.zemanta.com/readside/loader.js" type="text/javascript"></script></span></div>
<div id="facebook_like"><iframe src="http://www.facebook.com/plugins/like.php?href=http%3A%2F%2Fwww.thezenbull.com%2Fblog%2Findex.php%2Fbest-social-media-posts-this-week%2F&amp;layout=standard&amp;show-faces=true&amp;width=450&amp;action=like&amp;font=arial&amp;colorscheme=light" scrolling="no" frameborder="0" allowTransparency="true" style="border:none; overflow:hidden; width:450px; height:auto;"></iframe></div><div style="float:left;margin:0px 0px 0px 0px;"></div><img src="http://www.thezenbull.com/blog/?ak_action=api_record_view&id=124&type=feed" alt="" /><hr />
<p><small>© AnnieInfinite for <a href="http://www.thezenbull.com/blog">The Bulls Roar</a>, 2010. |
<a href="http://www.thezenbull.com/blog/index.php/best-social-media-posts-this-week/">Permalink</a> |
<a href="http://www.thezenbull.com/blog/index.php/best-social-media-posts-this-week/#comments">No comment</a> |
Add to
<a href="http://del.icio.us/post?url=http://www.thezenbull.com/blog/index.php/best-social-media-posts-this-week/&title=Best Social Media Posts &#8211; this week">del.icio.us</a>
<br/>
Post tags: <a href="http://www.thezenbull.com/blog/index.php/tag/digg/" rel="tag">Digg</a>, <a href="http://www.thezenbull.com/blog/index.php/tag/engagement/" rel="tag">engagement</a>, <a href="http://www.thezenbull.com/blog/index.php/tag/facebook/" rel="tag">Facebook</a>, <a href="http://www.thezenbull.com/blog/index.php/tag/facebook-marketing/" rel="tag">facebook marketing</a>, <a href="http://www.thezenbull.com/blog/index.php/tag/linkedin/" rel="tag">LinkedIn</a>, <a href="http://www.thezenbull.com/blog/index.php/tag/social-media/" rel="tag">Social Media</a>, <a href="http://www.thezenbull.com/blog/index.php/tag/social-network/" rel="tag">Social network</a>, <a href="http://www.thezenbull.com/blog/index.php/tag/twitter/" rel="tag">Twitter</a><br/>

<p><small>Feed enhanced by <a href='http://planetozh.com/blog/my-projects/wordpress-plugin-better-feed-rss/'>Better Feed</a> from  <a href='http://planetozh.com/blog/'>Ozh</a></small></p>
]]></content:encoded>
			<wfw:commentRss>http://www.thezenbull.com/blog/index.php/best-social-media-posts-this-week/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Facebook for Business &#8211; Are You Missing Out?</title>
		<link>http://www.thezenbull.com/blog/index.php/facebook-for-business-are-you-missing-out/</link>
		<comments>http://www.thezenbull.com/blog/index.php/facebook-for-business-are-you-missing-out/#comments</comments>
		<pubDate>Fri, 19 Feb 2010 04:07:50 +0000</pubDate>
		<dc:creator>AnnieInfinite</dc:creator>
				<category><![CDATA[Business strategies]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Pay per click]]></category>
		<category><![CDATA[Social network]]></category>

		<guid isPermaLink="false">http://www.thezenbull.com/blog/?p=107</guid>
		<description><![CDATA[Facebook is now one of the most competitive sites on the web for marketing your business and if you have discounted social media as not worth your time - you might be in for a surprise!]]></description>
			<content:encoded><![CDATA[<div class="tweetmeme_button" style="float: right; margin-left: 10px;"><a href="http://api.tweetmeme.com/share?url=http%3A%2F%2Fwww.thezenbull.com%2Fblog%2Findex.php%2Ffacebook-for-business-are-you-missing-out%2F"><img src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Fwww.thezenbull.com%2Fblog%2Findex.php%2Ffacebook-for-business-are-you-missing-out%2F" height="61" width="51" /></a></div>Copyright &copy; 2010 <a href="http://www.thezenbull.com/blog">AnnieInfinite</a>. Visit the original article at <a href="http://www.thezenbull.com/blog/index.php/facebook-for-business-are-you-missing-out/">http://www.thezenbull.com/blog/index.php/facebook-for-business-are-you-missing-out/</a>.<br /><div class="zemanta-img" style="margin: 1em; display: block;">
<div>
<dl class="wp-caption alignright" style="width: 89px;">
<dt class="wp-caption-dt"><a href="http://www.flickr.com/photos/29824906@N03/2832489533"><img title="t4d advertising, facebook" src="http://farm4.static.flickr.com/3275/2832489533_fed7f90d36_m.jpg" alt="t4d advertising, facebook" /></a></dt>
<dd class="wp-caption-dd zemanta-img-attribution" style="font-size: 0.8em;">Image by <a href="http://www.flickr.com/photos/29824906@N03/2832489533">onebutan-iphone</a> via Flickr</dd>
</dl>
</div>
</div>
<p><a class="zem_slink" title="Facebook" rel="homepage" href="http://facebook.com">Facebook</a> is now one of the most competitive sites on the web for marketing your business and if you have discounted social media as not worth your time &#8211; you might be in for a surprise!</p>
<p>Some statistics:</p>
<ul>
<li>Facebook now has over <strong>400 Million users</strong> (that&#8217;s the 3rd largest country in the world!)</li>
</ul>
<ul>
<li>Over Christmas it was THE most searched site in the world</li>
<li>It is the <a href="http://mashable.com/2010/02/17/facebook-unseats-yahoo/">2nd most popular site in the US and the world</a> only surpassed by Google for popularity</li>
<li>Facebook is making changes to evolve its platform that suit businesses</li>
<li>Facebook ads and PPC are now <a href="http://rich-page.com/reviews/5-ways-that-facebook-advertising-beats-google-adwords/">more cost effective than Google</a></li>
<li>Facebook is the webs <a title="Neilson stats on Facebook" href="http://mashable.com/2010/02/16/facebook-nielsen-stats/ ">ultimate time sink</a></li>
<li>Facebook has its own <a href="http://www.allfacebook.com/2010/02/facebook-launches-facebook-zero-–-a-light-weight-mobile-site">Mobile site</a> for mobile users</li>
</ul>
<p>Can you imagine putting your ad or your business fan page in front of 400 Million active users?</p>
<p>Targeting those users with a refinement Google has never had?</p>
<p>Taking advantage of the time user spend playing on Facebook?</p>
<p>Take another look &#8211; it might be time to rethink it.</p>
<h6 class="zemanta-related-title" style="font-size: 1em;">Related articles by Zemanta</h6>
<ul class="zemanta-article-ul">
<li class="zemanta-article-ul-li"><a href="http://www.successful-blog.com/1/3-serious-benefits-of-social-media-for-entrepreneurs-testing-the-tools/">3 Serious Benefits of Social Media for Entrepreneurs Testing the Tools</a> (successful-blog.com)</li>
<li class="zemanta-article-ul-li"><a href="http://mashable.com/2010/02/18/paypal-and-facebook-credits-will-play-nice/?utm_source=feedburner&amp;utm_medium=feed&amp;utm_campaign=Feed%253A+Mashable+%2528Mashable%2529">PayPal and Facebook Credits Will Play Nice After All</a> (mashable.com)</li>
<li class="zemanta-article-ul-li"><a href="http://www.icemanbaldy.com/icemanbaldy/2010/02/three-simple-and-powerful-ways-to-use-facebook-to-grow-a-following.html">Three Simple and Powerful Ways to Use Facebook to Grow a Following</a> (icemanbaldy.com)</li>
</ul>
<div class="zemanta-pixie" style="margin-top: 10px; height: 15px;"><a class="zemanta-pixie-a" title="Reblog this post [with Zemanta]" href="http://reblog.zemanta.com/zemified/cccb874a-5c03-40ea-8489-c0e351fdd131/"><img class="zemanta-pixie-img" style="border: medium none; float: right;" src="http://img.zemanta.com/reblog_e.png?x-id=cccb874a-5c03-40ea-8489-c0e351fdd131" alt="Reblog this post [with Zemanta]" /></a><span class="zem-script more-related pretty-attribution"><script src="http://static.zemanta.com/readside/loader.js" type="text/javascript"></script></span></div>
<div id="facebook_like"><iframe src="http://www.facebook.com/plugins/like.php?href=http%3A%2F%2Fwww.thezenbull.com%2Fblog%2Findex.php%2Ffacebook-for-business-are-you-missing-out%2F&amp;layout=standard&amp;show-faces=true&amp;width=450&amp;action=like&amp;font=arial&amp;colorscheme=light" scrolling="no" frameborder="0" allowTransparency="true" style="border:none; overflow:hidden; width:450px; height:auto;"></iframe></div><div style="float:left;margin:0px 0px 0px 0px;"></div><img src="http://www.thezenbull.com/blog/?ak_action=api_record_view&id=107&type=feed" alt="" /><hr />
<p><small>© AnnieInfinite for <a href="http://www.thezenbull.com/blog">The Bulls Roar</a>, 2010. |
<a href="http://www.thezenbull.com/blog/index.php/facebook-for-business-are-you-missing-out/">Permalink</a> |
<a href="http://www.thezenbull.com/blog/index.php/facebook-for-business-are-you-missing-out/#comments">No comment</a> |
Add to
<a href="http://del.icio.us/post?url=http://www.thezenbull.com/blog/index.php/facebook-for-business-are-you-missing-out/&title=Facebook for Business &#8211; Are You Missing Out?">del.icio.us</a>
<br/>
Post tags: <a href="http://www.thezenbull.com/blog/index.php/tag/advertising/" rel="tag">Advertising</a>, <a href="http://www.thezenbull.com/blog/index.php/tag/business/" rel="tag">Business</a>, <a href="http://www.thezenbull.com/blog/index.php/tag/facebook/" rel="tag">Facebook</a>, <a href="http://www.thezenbull.com/blog/index.php/tag/google/" rel="tag">Google</a>, <a href="http://www.thezenbull.com/blog/index.php/tag/pay-per-click/" rel="tag">Pay per click</a>, <a href="http://www.thezenbull.com/blog/index.php/tag/social-network/" rel="tag">Social network</a><br/>

<p><small>Feed enhanced by <a href='http://planetozh.com/blog/my-projects/wordpress-plugin-better-feed-rss/'>Better Feed</a> from  <a href='http://planetozh.com/blog/'>Ozh</a></small></p>
]]></content:encoded>
			<wfw:commentRss>http://www.thezenbull.com/blog/index.php/facebook-for-business-are-you-missing-out/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Facebook&#8217;s Facelift has Ignition!</title>
		<link>http://www.thezenbull.com/blog/index.php/facebooks-facelift-has-ignition/</link>
		<comments>http://www.thezenbull.com/blog/index.php/facebooks-facelift-has-ignition/#comments</comments>
		<pubDate>Fri, 05 Feb 2010 03:24:14 +0000</pubDate>
		<dc:creator>AnnieInfinite</dc:creator>
				<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[Add new tag]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Social network]]></category>
		<category><![CDATA[Web search engine]]></category>

		<guid isPermaLink="false">http://www.thezenbull.com/blog/?p=98</guid>
		<description><![CDATA[The new Facebook redesign will take some people by surprise and others will be just plain ticked off - we know that's true, but just like in times past when FB made changes you will all have to get used to it.]]></description>
			<content:encoded><![CDATA[<div class="tweetmeme_button" style="float: right; margin-left: 10px;"><a href="http://api.tweetmeme.com/share?url=http%3A%2F%2Fwww.thezenbull.com%2Fblog%2Findex.php%2Ffacebooks-facelift-has-ignition%2F"><img src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Fwww.thezenbull.com%2Fblog%2Findex.php%2Ffacebooks-facelift-has-ignition%2F" height="61" width="51" /></a></div>Copyright &copy; 2010 <a href="http://www.thezenbull.com/blog">AnnieInfinite</a>. Visit the original article at <a href="http://www.thezenbull.com/blog/index.php/facebooks-facelift-has-ignition/">http://www.thezenbull.com/blog/index.php/facebooks-facelift-has-ignition/</a>.<br /><p>Well I guess it&#8217;s not a total surprise we have been reading about it for a while&#8230;</p>
<p>The emphasis is now on search and it is a great search engine, however I know there will be folks like myself asking where are the status updates? Where are my friend lists? etc..</p>
<p>The new <a class="zem_slink" title="Facebook" rel="homepage" href="http://facebook.com">Facebook</a> redesign will take some people by surprise and others will be just plain ticked off &#8211; we know that&#8217;s true, but just like in times past when FB made changes you will all have to get used to it.</p>
<p><a href="http://www.thezenbull.com/blog/wp-content/uploads/2010/02/FN_new_home.jpg"><img class="aligncenter size-full wp-image-99" title="FN_new_home" src="http://www.thezenbull.com/blog/wp-content/uploads/2010/02/FN_new_home.jpg" alt="" width="800" height="376" /></a></p>
<p>This is the page that greeted most users this morning <img src='http://www.thezenbull.com/blog/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
<p>and this is the guide to what&#8217;s changed and what&#8217;s new:</p>
<p><a href="http://www.thezenbull.com/blog/wp-content/uploads/2010/02/FB_new_homeinfo.jpg"><img class="aligncenter size-full wp-image-100" title="FB_new_homeinfo" src="http://www.thezenbull.com/blog/wp-content/uploads/2010/02/FB_new_homeinfo.jpg" alt="" width="800" height="437" /></a></p>
<p>As you can see Facebook is changing into a new type of social site, really it&#8217;s becoming what I would call a social search site, which is an interesting tack to take &#8211; are they going to compete with <a class="zem_slink" title="Google" rel="homepage" href="http://google.com">Google</a> for searches? It&#8217;s not out of the realm of possibility as over Christmas Facebook searches out weighed Google searches and that is a huge coup for FB.</p>
<p>Now is the time to get used to the changes and to change the way you use FB to compensate for those changes &#8211; how will you compensate for the loss of your easy to find friend lists which is one of the changes most users are upset about. The secret is they are still there, just click on &#8216;Friends&#8217; and you will see &#8216;Status Updates&#8217; right there under &#8216;Friends&#8217; click on it to see all your usual folders or then click more and you will see them there and this is going to be the easiest way for you to find your favourite people and coversations in the future.</p>
<p>We have to ask the question &#8220;What&#8217;s next?&#8221; as Facebook as made major changes almost every 6 months over it&#8217;s history there is almost no time between redesigns to get used to them.</p>
<p><a href="http://thezenbull.com">The Zen Bull</a></p>
<h6 class="zemanta-related-title" style="font-size: 1em;">Related articles by Zemanta</h6>
<ul class="zemanta-article-ul">
<li class="zemanta-article-ul-li"><a href="http://digital.venturebeat.com/2010/02/03/is-facebook-becoming-a-portal/">Is Facebook becoming a portal? Now 4th largest source of traffic to news sites</a> (digital.venturebeat.com)</li>
<li class="zemanta-article-ul-li"><a href="http://www.insidefacebook.com/2010/02/04/more-users-seeing-new-facebook-home-page-a-birthday-launch-coming/?utm_source=feedburner&amp;utm_medium=feed&amp;utm_campaign=Feed%253A+InsideFacebook+%2528Inside+Facebook%2529">More Users Seeing New Facebook Home Page &#8211; a Birthday Launch Coming?</a> (insidefacebook.com)</li>
<li class="zemanta-article-ul-li"><a href="http://digital.venturebeat.com/2010/02/04/facebook-3/">Live-blog: A rundown on Facebook&#8217;s new redesign</a> (digital.venturebeat.com)</li>
</ul>
<div class="zemanta-pixie" style="margin-top: 10px; height: 15px;"><a class="zemanta-pixie-a" title="Reblog this post [with Zemanta]" href="http://reblog.zemanta.com/zemified/ba8f340b-4df2-4520-b62d-69e9453463a2/"><img class="zemanta-pixie-img" style="border: medium none; float: right;" src="http://img.zemanta.com/reblog_e.png?x-id=ba8f340b-4df2-4520-b62d-69e9453463a2" alt="Reblog this post [with Zemanta]" /></a><span class="zem-script more-related pretty-attribution"><script src="http://static.zemanta.com/readside/loader.js" type="text/javascript"></script></span></div>
<div id="facebook_like"><iframe src="http://www.facebook.com/plugins/like.php?href=http%3A%2F%2Fwww.thezenbull.com%2Fblog%2Findex.php%2Ffacebooks-facelift-has-ignition%2F&amp;layout=standard&amp;show-faces=true&amp;width=450&amp;action=like&amp;font=arial&amp;colorscheme=light" scrolling="no" frameborder="0" allowTransparency="true" style="border:none; overflow:hidden; width:450px; height:auto;"></iframe></div><div style="float:left;margin:0px 0px 0px 0px;"></div><img src="http://www.thezenbull.com/blog/?ak_action=api_record_view&id=98&type=feed" alt="" /><hr />
<p><small>© AnnieInfinite for <a href="http://www.thezenbull.com/blog">The Bulls Roar</a>, 2010. |
<a href="http://www.thezenbull.com/blog/index.php/facebooks-facelift-has-ignition/">Permalink</a> |
<a href="http://www.thezenbull.com/blog/index.php/facebooks-facelift-has-ignition/#comments">No comment</a> |
Add to
<a href="http://del.icio.us/post?url=http://www.thezenbull.com/blog/index.php/facebooks-facelift-has-ignition/&title=Facebook&#8217;s Facelift has Ignition!">del.icio.us</a>
<br/>
Post tags: <a href="http://www.thezenbull.com/blog/index.php/tag/add-new-tag/" rel="tag">Add new tag</a>, <a href="http://www.thezenbull.com/blog/index.php/tag/facebook/" rel="tag">Facebook</a>, <a href="http://www.thezenbull.com/blog/index.php/tag/google/" rel="tag">Google</a>, <a href="http://www.thezenbull.com/blog/index.php/tag/social-network/" rel="tag">Social network</a>, <a href="http://www.thezenbull.com/blog/index.php/tag/web-search-engine/" rel="tag">Web search engine</a><br/>

<p><small>Feed enhanced by <a href='http://planetozh.com/blog/my-projects/wordpress-plugin-better-feed-rss/'>Better Feed</a> from  <a href='http://planetozh.com/blog/'>Ozh</a></small></p>
]]></content:encoded>
			<wfw:commentRss>http://www.thezenbull.com/blog/index.php/facebooks-facelift-has-ignition/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Gary&#8217;s Social Media Counter Proof that SM is Huge!</title>
		<link>http://www.thezenbull.com/blog/index.php/garys-social-media-counter/</link>
		<comments>http://www.thezenbull.com/blog/index.php/garys-social-media-counter/#comments</comments>
		<pubDate>Wed, 13 Jan 2010 01:43:38 +0000</pubDate>
		<dc:creator>AnnieInfinite</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://www.thezenbull.com/blog/?p=92</guid>
		<description><![CDATA[Copyright &#169; 2010 AnnieInfinite. Visit the original article at http://www.thezenbull.com/blog/index.php/garys-social-media-counter/.This is cool! If you do not believe that social media is changing the way we do business this very cool Social Media Counter will prove it to you. Just watch the numbers roll!!!!!! Thanks to Gary from Personalize Media © AnnieInfinite for The Bulls Roar, <a href='http://www.thezenbull.com/blog/index.php/garys-social-media-counter/'>[...]</a>]]></description>
			<content:encoded><![CDATA[<div class="tweetmeme_button" style="float: right; margin-left: 10px;"><a href="http://api.tweetmeme.com/share?url=http%3A%2F%2Fwww.thezenbull.com%2Fblog%2Findex.php%2Fgarys-social-media-counter%2F"><img src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Fwww.thezenbull.com%2Fblog%2Findex.php%2Fgarys-social-media-counter%2F" height="61" width="51" /></a></div>Copyright &copy; 2010 <a href="http://www.thezenbull.com/blog">AnnieInfinite</a>. Visit the original article at <a href="http://www.thezenbull.com/blog/index.php/garys-social-media-counter/">http://www.thezenbull.com/blog/index.php/garys-social-media-counter/</a>.<br /><p>This is cool! If you do not believe that social media is changing the way we do business this very cool Social Media Counter will prove it to you. Just watch the numbers roll!!!!!!</p>
<p><object id="Garys Social Media Count" classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="600" height="650" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="quality" value="high" /><param name="bgcolor" value="#FFFFFF" /><param name="src" value="http://www.personalizemedia.com/media/socmedcounter.swf" /><param name="name" value="myMovieName" /><embed id="Garys Social Media Count" type="application/x-shockwave-flash" width="600" height="650" src="http://www.personalizemedia.com/media/socmedcounter.swf" name="myMovieName" bgcolor="#FFFFFF" quality="high"></embed></object></p>
<p>Thanks to Gary from <a href="http://www.personalizemedia.com"> Personalize Media</a></p>
<div id="facebook_like"><iframe src="http://www.facebook.com/plugins/like.php?href=http%3A%2F%2Fwww.thezenbull.com%2Fblog%2Findex.php%2Fgarys-social-media-counter%2F&amp;layout=standard&amp;show-faces=true&amp;width=450&amp;action=like&amp;font=arial&amp;colorscheme=light" scrolling="no" frameborder="0" allowTransparency="true" style="border:none; overflow:hidden; width:450px; height:auto;"></iframe></div><div style="float:left;margin:0px 0px 0px 0px;"></div><img src="http://www.thezenbull.com/blog/?ak_action=api_record_view&id=92&type=feed" alt="" /><hr />
<p><small>© AnnieInfinite for <a href="http://www.thezenbull.com/blog">The Bulls Roar</a>, 2010. |
<a href="http://www.thezenbull.com/blog/index.php/garys-social-media-counter/">Permalink</a> |
<a href="http://www.thezenbull.com/blog/index.php/garys-social-media-counter/#comments">No comment</a> |
Add to
<a href="http://del.icio.us/post?url=http://www.thezenbull.com/blog/index.php/garys-social-media-counter/&title=Gary&#8217;s Social Media Counter Proof that SM is Huge!">del.icio.us</a>
<br/>
Post tags: <a href="http://www.thezenbull.com/blog/index.php/tag/branding/" rel="tag">Branding</a>, <a href="http://www.thezenbull.com/blog/index.php/tag/business/" rel="tag">Business</a>, <a href="http://www.thezenbull.com/blog/index.php/tag/marketing/" rel="tag">Marketing</a>, <a href="http://www.thezenbull.com/blog/index.php/tag/social-media/" rel="tag">Social Media</a><br/>

<p><small>Feed enhanced by <a href='http://planetozh.com/blog/my-projects/wordpress-plugin-better-feed-rss/'>Better Feed</a> from  <a href='http://planetozh.com/blog/'>Ozh</a></small></p>
]]></content:encoded>
			<wfw:commentRss>http://www.thezenbull.com/blog/index.php/garys-social-media-counter/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How to: Grow your Facebook Fans</title>
		<link>http://www.thezenbull.com/blog/index.php/how-to-grow-your-facebook-fans/</link>
		<comments>http://www.thezenbull.com/blog/index.php/how-to-grow-your-facebook-fans/#comments</comments>
		<pubDate>Fri, 08 Jan 2010 00:14:14 +0000</pubDate>
		<dc:creator>AnnieInfinite</dc:creator>
				<category><![CDATA[Authentic Marketing]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[Add new tag]]></category>
		<category><![CDATA[Blog]]></category>
		<category><![CDATA[RSS]]></category>
		<category><![CDATA[Social network]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://www.thezenbull.com/blog/?p=86</guid>
		<description><![CDATA[The most important thing I can recommend is this: If you are present and a presence on your fan page your fan base will grow just as quickly as your friends.]]></description>
			<content:encoded><![CDATA[<div class="tweetmeme_button" style="float: right; margin-left: 10px;"><a href="http://api.tweetmeme.com/share?url=http%3A%2F%2Fwww.thezenbull.com%2Fblog%2Findex.php%2Fhow-to-grow-your-facebook-fans%2F"><img src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Fwww.thezenbull.com%2Fblog%2Findex.php%2Fhow-to-grow-your-facebook-fans%2F" height="61" width="51" /></a></div>Copyright &copy; 2010 <a href="http://www.thezenbull.com/blog">AnnieInfinite</a>. Visit the original article at <a href="http://www.thezenbull.com/blog/index.php/how-to-grow-your-facebook-fans/">http://www.thezenbull.com/blog/index.php/how-to-grow-your-facebook-fans/</a>.<br /><div class="zemanta-img" style="margin: 1em; display: block;">
<div>
<dl class="wp-caption alignright" style="width: 255px;">
<dt class="wp-caption-dt"><a href="http://www.crunchbase.com/company/facebook"><img title="Image representing Facebook as depicted in Cru..." src="http://www.crunchbase.com/assets/images/resized/0000/4561/4561v1-max-250x250.png" alt="Image representing Facebook as depicted in Cru..." width="245" height="100" /></a></dt>
<dd class="wp-caption-dd zemanta-img-attribution" style="font-size: 0.8em;">Image via <a href="http://www.crunchbase.com">CrunchBase</a></dd>
</dl>
</div>
</div>
<p>I hear a lot of people asking about growing their fan base on their <a class="zem_slink" title="Facebook" rel="homepage" href="http://facebook.com">Facebook</a> Fan Page, and the answer is to create engagement through various means. <strong>The most important thing I can recommend is this: </strong></p>
<p><strong>If you are <a title="Social Media Blog" href="http://www.socialmediablog.com/found-the-missing-ingredient-to-the-social-media-stone-soup/found-the-missing-ingredient-to-the-social-media-stone-soup/comment-page-1/#comment-77">present and <em>a presence</em></a> on your fan page your fan base will grow just as quickly as your friends.<br />
</strong></p>
<ol>
<li> Make sure to <strong>Add Value</strong> to your fans by posting great content and information in the form of blogs posts &#8211; your own and other experts in your field &#8211; that&#8217;s right, do not be afraid to prove that you are secure in your role by promoting others. Answer questions your fans may have and try to always to so promptly. Join in conversations, comment on other fan pages and use the @ feature to credit other fan pages for their information if you are reposting.
<p>Other great ways to Add Value in the form of information is to bring your own blog feed into your Pages &#8211; Notes Tab, or you could choose to feed in selected Twitter updates via the RSS feed from your favorites to keep it updating. Then all you do is favorite your own blog updates, quotes and selceted retweets for them to instantly appear on your page.<br />
<a href="http://www.thezenbull.com/blog/wp-content/uploads/2010/01/promote-fan-page-01.jpg"><img class="aligncenter size-full wp-image-87" title="promote-fan-page-01" src="http://www.thezenbull.com/blog/wp-content/uploads/2010/01/promote-fan-page-01.jpg" alt="Promote your Facebook Fan Page" width="550" height="298" /></a></li>
<li><strong>Add a Static <a class="zem_slink" title="Facebook features" rel="wikipedia" href="http://en.wikipedia.org/wiki/Facebook_features">FBML</a> or HTML App</strong> on it&#8217;s own tab on your Fan Page and configure it a little like a &#8220;Landing or Squeeze page&#8221; this is almost like having a Mini Website on your FB Fan Page and you can add in an Optin box and so much more.</li>
<li><strong>Converse with your fans:</strong> ask them quesitons about their own businesses, their own challenges in your niche&#8217;s arena, give credit to others, give praise when it is due, quote others including other Facebookers. Find ways to create great conversation on your Page. Clue: conversation = engagement.</li>
<li> <strong>Post photo&#8217;s</strong> of you with friends, at seminars and your own place of business or workshops, at meetups and tweetups etc.. and tag the people you are seen with in those photo&#8217;s with a personal comment.</li>
<li> <strong>Promote your FB Fan Page</strong> on Twitter, your email signature, your online signature, your business card, and even on the bottom of your comments &#8211; when appropriate</li>
<li> <strong>Link your page to your Twitter account</strong> so that all your FB Fan Page comments automagically appear on your Twitter stream http://facebook.com/twitter Do this with your Friendfeed and any other social profiles you have.
<p><a href="http://www.thezenbull.com/blog/wp-content/uploads/2010/01/promote-fan-page-02.jpg"><img class="aligncenter size-full wp-image-88" title="promote-fan-page-02" src="http://www.thezenbull.com/blog/wp-content/uploads/2010/01/promote-fan-page-02.jpg" alt="Facebook to Twitter" width="503" height="319" /></a></li>
<li> <strong>Favourite other Pages on FB</strong>, this is easily done by clicking on this link and choosing which page to link it to.
<p><a href="http://www.thezenbull.com/blog/wp-content/uploads/2010/01/FB_favs1-copy.gif"><img class="aligncenter size-full wp-image-89" title="FB_favs1-copy" src="http://www.thezenbull.com/blog/wp-content/uploads/2010/01/FB_favs1-copy.gif" alt="Favorite a page on Facebook" width="800" height="521" /></a></li>
<li><strong> Try out the Social Ads on FB</strong>: you can easily choose to target certain areas, age groups, sex, keywords and more and they&#8217;re easy to set up.</li>
</ol>
<div class="zemanta-pixie" style="margin-top: 10px; height: 15px;"><a class="zemanta-pixie-a" title="Reblog this post [with Zemanta]" href="http://reblog.zemanta.com/zemified/204255b5-b175-4a8b-8a58-1d5667d3caa2/"><img class="zemanta-pixie-img" style="border: medium none; float: right;" src="http://img.zemanta.com/reblog_e.png?x-id=204255b5-b175-4a8b-8a58-1d5667d3caa2" alt="Reblog this post [with Zemanta]" /></a><span class="zem-script more-related pretty-attribution"><script src="http://static.zemanta.com/readside/loader.js" type="text/javascript"></script></span></div>
<div id="facebook_like"><iframe src="http://www.facebook.com/plugins/like.php?href=http%3A%2F%2Fwww.thezenbull.com%2Fblog%2Findex.php%2Fhow-to-grow-your-facebook-fans%2F&amp;layout=standard&amp;show-faces=true&amp;width=450&amp;action=like&amp;font=arial&amp;colorscheme=light" scrolling="no" frameborder="0" allowTransparency="true" style="border:none; overflow:hidden; width:450px; height:auto;"></iframe></div><div style="float:left;margin:0px 0px 0px 0px;"></div><img src="http://www.thezenbull.com/blog/?ak_action=api_record_view&id=86&type=feed" alt="" /><hr />
<p><small>© AnnieInfinite for <a href="http://www.thezenbull.com/blog">The Bulls Roar</a>, 2010. |
<a href="http://www.thezenbull.com/blog/index.php/how-to-grow-your-facebook-fans/">Permalink</a> |
<a href="http://www.thezenbull.com/blog/index.php/how-to-grow-your-facebook-fans/#comments">4 comments</a> |
Add to
<a href="http://del.icio.us/post?url=http://www.thezenbull.com/blog/index.php/how-to-grow-your-facebook-fans/&title=How to: Grow your Facebook Fans">del.icio.us</a>
<br/>
Post tags: <a href="http://www.thezenbull.com/blog/index.php/tag/add-new-tag/" rel="tag">Add new tag</a>, <a href="http://www.thezenbull.com/blog/index.php/tag/blog/" rel="tag">Blog</a>, <a href="http://www.thezenbull.com/blog/index.php/tag/facebook/" rel="tag">Facebook</a>, <a href="http://www.thezenbull.com/blog/index.php/tag/rss/" rel="tag">RSS</a>, <a href="http://www.thezenbull.com/blog/index.php/tag/social-network/" rel="tag">Social network</a>, <a href="http://www.thezenbull.com/blog/index.php/tag/twitter/" rel="tag">Twitter</a><br/>

<p><small>Feed enhanced by <a href='http://planetozh.com/blog/my-projects/wordpress-plugin-better-feed-rss/'>Better Feed</a> from  <a href='http://planetozh.com/blog/'>Ozh</a></small></p>
]]></content:encoded>
			<wfw:commentRss>http://www.thezenbull.com/blog/index.php/how-to-grow-your-facebook-fans/feed/</wfw:commentRss>
		<slash:comments>4</slash:comments>
		</item>
		<item>
		<title>Facebook Pages: Goals, Fans and Engagement</title>
		<link>http://www.thezenbull.com/blog/index.php/facebook-pages-goals-fans-and-engagement/</link>
		<comments>http://www.thezenbull.com/blog/index.php/facebook-pages-goals-fans-and-engagement/#comments</comments>
		<pubDate>Mon, 14 Dec 2009 02:35:50 +0000</pubDate>
		<dc:creator>AnnieInfinite</dc:creator>
				<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Facebook Fan Page]]></category>
		<category><![CDATA[Facebook features]]></category>
		<category><![CDATA[FB Page]]></category>
		<category><![CDATA[YouTube]]></category>

		<guid isPermaLink="false">http://www.thezenbull.com/blog/?p=47</guid>
		<description><![CDATA[Engaging your fans has to be the very first goal, you need to know how your page is going to create and continue to engage fans. First of all look at the environment, the ecology of your page. Is it exciting to look at? Is there great copy in all the right places? Does the page have energy?]]></description>
			<content:encoded><![CDATA[<div class="tweetmeme_button" style="float: right; margin-left: 10px;"><a href="http://api.tweetmeme.com/share?url=http%3A%2F%2Fwww.thezenbull.com%2Fblog%2Findex.php%2Ffacebook-pages-goals-fans-and-engagement%2F"><img src="http://api.tweetmeme.com/imagebutton.gif?url=http%3A%2F%2Fwww.thezenbull.com%2Fblog%2Findex.php%2Ffacebook-pages-goals-fans-and-engagement%2F" height="61" width="51" /></a></div>Copyright &copy; 2010 <a href="http://www.thezenbull.com/blog">AnnieInfinite</a>. Visit the original article at <a href="http://www.thezenbull.com/blog/index.php/facebook-pages-goals-fans-and-engagement/">http://www.thezenbull.com/blog/index.php/facebook-pages-goals-fans-and-engagement/</a>.<br /><div class="zemanta-img" style="margin: 1em; display: block;">
<div>
<dl class="wp-caption alignright" style="width: 303px;">
<dt class="wp-caption-dt"><a href="http://en.wikipedia.org/wiki/Image:Dunkin%27_Donuts_logo.svg"><img title="Dunkin' Donuts" src="http://upload.wikimedia.org/wikipedia/en/thumb/b/b8/Dunkin%27_Donuts_logo.svg/293px-Dunkin%27_Donuts_logo.svg.png" alt="Dunkin' Donuts" width="293" height="141" /></a></dt>
<dd class="wp-caption-dd zemanta-img-attribution" style="font-size: 0.8em;">Image via <a href="http://en.wikipedia.org/wiki/Image:Dunkin%27_Donuts_logo.svg">Wikipedia</a></dd>
</dl>
</div>
</div>
<p>So you have a Facebook business Page or are thinking seriously of getting one. My first question to you is: “Why?”</p>
<p>You need to know your outcomes and goals before you start. As yourself these questions:</p>
<p>* Why do you want a page?<br />
* What are you going to do with it?<br />
* How are you going to use it to your advantage?<br />
* What do you want your fans to do when they get there?<br />
* How are you going to keep your fans engaged?<br />
* What is your ultimate outcome?<br />
* What do you need to know and/or learn to make the best use of your FB page? (html, adding images, creating an application..)</p>
<p>Engaging your fans has to be the very first goal, you need to know how your page is going to create and continue to engage fans. First of all look at the environment, the ecology of your page. Is it exciting to look at? Is there great copy in all the right places? Does the page have energy? If not it is time to do some research. Lots of people have written about how to create a vibrant FB page and create engagement, so do your research, work out what will work for you and your business and then begin to implement those strategies.</p>
<p>Some of the best are to add images to add colour, create a landing page for your FB business profile and have all comers land on that before they see anything else – this is usually done with a FBML or HTML box – an application. If you know no scripting you may have to hire someone to create the code for you, however this can be well worth it. once you have your HTML box you can then add images, copy with colour and highlights and an optin box to a giveaway of some kind.</p>
<p>You can also  add more interactive things like a game, user surveys and more to spice and add vibrancy to your page.  Take a look at what some users have done, serach these pages from your Facebook search bar:</p>
<p><strong>Social Media Edge</p>
<p>Dunkin Donuts</p>
<p>Pizza Hut</p>
<p>Zippy’s</p>
<p>Victorias Secret</p>
<p>Cheetos</strong></p>
<p>Just using some of the ideas on these pages will make it worthwhile having a Facebook Fan Page. Just remember you can do so much with it while creating back links to your site. When building the page import your Youtube vids, your blog through an RSS app, add events if you have them regularly, and make sure you are checking in on the page on a regalar basis to interact with fans.</p>
<p><strong>Take a look at this <a title="top 40 facebook pages" href="http://www.thekbuzz.com/casestudies/top40.aspx">TOP 40 of FB Pages</a> for more inspiration.</strong><br />
Have fun developing your FB Page while keeping in mind your goals, your fans and getting and keeping their engagement! Remember too, to give your fans plenty of reasons to follow the links back to your site, think about freebies, newsletters, commenting on blogs, create a video or competition on your site and invite your fans to go to that page to win a prize, ask them to optin for special discounts only available to FB fans. There are so many ways you can create energy and pathways to and from your site just use your imagination <img src='http://www.thezenbull.com/blog/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
<h6 class="zemanta-related-title" style="font-size: 1em;">Related articles by Zemanta</h6>
<ul class="zemanta-article-ul">
<li class="zemanta-article-ul-li"><a href="http://www.blogstorm.co.uk/facebook-page-marketing-tips/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=facebook-page-marketing-tips">Facebook page marketing tips</a> (blogstorm.co.uk)</li>
</ul>
<div class="zemanta-pixie" style="margin-top: 10px; height: 15px;"><a class="zemanta-pixie-a" title="Reblog this post [with Zemanta]" href="http://reblog.zemanta.com/zemified/bad00fc8-7bee-4803-81ec-50506cdc9fec/"><img class="zemanta-pixie-img" style="border: medium none; float: right;" src="http://img.zemanta.com/reblog_e.png?x-id=bad00fc8-7bee-4803-81ec-50506cdc9fec" alt="Reblog this post [with Zemanta]" /></a><span class="zem-script more-related pretty-attribution"><script src="http://static.zemanta.com/devel/readside/loader.js" type="text/javascript"></script></span></div>
<div id="facebook_like"><iframe src="http://www.facebook.com/plugins/like.php?href=http%3A%2F%2Fwww.thezenbull.com%2Fblog%2Findex.php%2Ffacebook-pages-goals-fans-and-engagement%2F&amp;layout=standard&amp;show-faces=true&amp;width=450&amp;action=like&amp;font=arial&amp;colorscheme=light" scrolling="no" frameborder="0" allowTransparency="true" style="border:none; overflow:hidden; width:450px; height:auto;"></iframe></div><div style="float:left;margin:0px 0px 0px 0px;"></div><img src="http://www.thezenbull.com/blog/?ak_action=api_record_view&id=47&type=feed" alt="" /><hr />
<p><small>© AnnieInfinite for <a href="http://www.thezenbull.com/blog">The Bulls Roar</a>, 2009. |
<a href="http://www.thezenbull.com/blog/index.php/facebook-pages-goals-fans-and-engagement/">Permalink</a> |
<a href="http://www.thezenbull.com/blog/index.php/facebook-pages-goals-fans-and-engagement/#comments">One comment</a> |
Add to
<a href="http://del.icio.us/post?url=http://www.thezenbull.com/blog/index.php/facebook-pages-goals-fans-and-engagement/&title=Facebook Pages: Goals, Fans and Engagement">del.icio.us</a>
<br/>
Post tags: <a href="http://www.thezenbull.com/blog/index.php/tag/business/" rel="tag">Business</a>, <a href="http://www.thezenbull.com/blog/index.php/tag/facebook/" rel="tag">Facebook</a>, <a href="http://www.thezenbull.com/blog/index.php/tag/facebook-fan-page/" rel="tag">Facebook Fan Page</a>, <a href="http://www.thezenbull.com/blog/index.php/tag/facebook-features/" rel="tag">Facebook features</a>, <a href="http://www.thezenbull.com/blog/index.php/tag/fb-page/" rel="tag">FB Page</a>, <a href="http://www.thezenbull.com/blog/index.php/tag/youtube/" rel="tag">YouTube</a><br/>

<p><small>Feed enhanced by <a href='http://planetozh.com/blog/my-projects/wordpress-plugin-better-feed-rss/'>Better Feed</a> from  <a href='http://planetozh.com/blog/'>Ozh</a></small></p>
]]></content:encoded>
			<wfw:commentRss>http://www.thezenbull.com/blog/index.php/facebook-pages-goals-fans-and-engagement/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
	</channel>
</rss>
