This has changed SEO forever, think about it, if you can no longer predict the pattern of search on anyones computer, how will you be able to optimize for search engine ranking?
This post is quite obviously going by the title a little bit of a wrist slap for all you people who think that old tired and ‘Black Hat’ SEO and marketing methods are going to miraculously put your tiny site on the “first page of Google” which seems to be some hackneyed ideal that every one is still searching for.
I personally asked Matt Cutts (yes he answered me!) on Twitter the other day if anyone could really, honestly promise you first page of Google for your keywords, his answer was an unequivacle, “No! no-one can. The newer algorithms are changed almost daily and semantic search is becoming more relevent by the minute.”
Jun 052010
Image by Getty Images via @daylife There is a LOT of advice out there, some of it pure gold some of it ok and let’s face it – some of it pure drivel. I have numerous RSS subscriptions to the ones I know are good to great and I thought you might like me to [...]
Apr 122010
Image by joelogon via Flickr Blog Directories are a dime a dozen all over the web, they are popular because they are important. But how do you sift through the many on offer to find the ones worth your time and effort? To make it easy for you here is my list of 12 Blog [...]
Your keywords need to be words used in ordinary (not industry) conversation about your niche, words the average person needed your service or product would use. One of the most invaluable tools to use is: ordinary people not associated with your niche, and that is where social media can be one of the most invaluable tools to use.
