I have recieved a few requests for an easy step-by-step guide to creating your page on Facebook, this is a very easy process although there are a few extra tips that can come in very handy when creating a page to help maximise your leverage, your conversations and your exposure that can make a real difference to the success of your page.
This post is quite obviously going by the title a little bit of a wrist slap for all you people who think that old tired and ‘Black Hat’ SEO and marketing methods are going to miraculously put your tiny site on the “first page of Google” which seems to be some hackneyed ideal that every one is still searching for.
Facebook ‘Like’ Pages or Fan Pages as they used to be called are Facebooks answer to business profiles and they are created to represent a business, an identity or brand.
I personally asked Matt Cutts (yes he answered me!) on Twitter the other day if anyone could really, honestly promise you first page of Google for your keywords, his answer was an unequivacle, “No! no-one can. The newer algorithms are changed almost daily and semantic search is becoming more relevent by the minute.”
After a conversation with one of my best clients yesterday, I was shocked to hear that some businesses and corporations still seem to think that social media is just a passing fad. Social Media is in fact taking the world by storm
Ins 1st of all BIG ANNOUNCEMENT! Now you can remove the creator of your page and this is big news because in the past if you allowed an employee or consultant to create a page for you they owned it for life! Now however you can remove them as admin and retain ownership of your [...]













