Facebook is now one of the most competitive sites on the web for marketing your business and if you have discounted social media as not worth your time – you might be in for a surprise!
The new Facebook redesign will take some people by surprise and others will be just plain ticked off – we know that’s true, but just like in times past when FB made changes you will all have to get used to it.
The most important thing I can recommend is this: If you are present and a presence on your fan page your fan base will grow just as quickly as your friends.
This list of Twitter apps and sites and some of my hints on how I use them, will provide you with some ideas on how to do the same for your busy social media calendars:
You know at the bottom of each Tweet where it says via ? e.g. via Seesmic, via Power Twitter, or via Hootsuite now it can say “via your url” and click through to your specified url of choice and it couldn’t be easier to set up with full video and image support and best of all it is free.
One question I get asked quite a lot about is whether there is any way to track your Social Media Marketing success. The short answer is Yes! although in the next breath I have to explain that it is done in a different way to your ‘other’ marketing. Would you like to know how?
Now as an online marketer I understand that “it’s all in the list” and a list can be a list of social media followers, friends and fans.. BUT! Yes there is a big BUT and not the kind you want to shake (as in booty) lol.
I presented a seminar on Social Media Marketing the other day and one of the questions that came up was “What’s the point of learning all this when my website isn’t even up yet?” My answer was immediate, “Start now to create buzz, so that when your site does go up, you already have people ready and waiting to find out more.”
One of the most important things to learn about social media of marketing is that it is all about building relationships, creating and adding value to conversations and it is SOCIAL.
