Posterous is a blogging platform with a difference! At it’s simplest it is a blogging platform that allows you to post via email. Yes! that’s right via email. Just create your blog post in your email or in word, add your images and post it directly to Posterous.
The most important thing I can recommend is this: If you are present and a presence on your fan page your fan base will grow just as quickly as your friends.
This list of Twitter apps and sites and some of my hints on how I use them, will provide you with some ideas on how to do the same for your busy social media calendars:
You know at the bottom of each Tweet where it says via ? e.g. via Seesmic, via Power Twitter, or via Hootsuite now it can say “via your url” and click through to your specified url of choice and it couldn’t be easier to set up with full video and image support and best of all it is free.
One question I get asked quite a lot about is whether there is any way to track your Social Media Marketing success. The short answer is Yes! although in the next breath I have to explain that it is done in a different way to your ‘other’ marketing. Would you like to know how?
Your keywords need to be words used in ordinary (not industry) conversation about your niche, words the average person needed your service or product would use. One of the most invaluable tools to use is: ordinary people not associated with your niche, and that is where social media can be one of the most invaluable tools to use.
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